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The BTS of Planning Large Events

Become a Pro at Planning!

Event planning can seem daunting. So many little details. So much on the line. Keep reading for a simple guide at planning events!

To begin, map out an anticipated timeline. You might not follow this timeline to a T, but this will make sure you have covered all the major components. I highly recommend a digital project manager, to help you keep track and stay on track.

Your goal should be to make sure the goal of the event is fulfilled. If you are hosting a learning event, make sure you choose the right speaker; if you are celebrating a newly married couple, make sure the the couple is at the centre of attention.

Different from the goal, is the theme. There should be a unifying theme, which is a fantastic way to make sure your guests are having a good time, and you’ll get bonus points if your theme is reflected in various aspects of the event, such as the decor and venue.

But the most important part of event planning: sticking to your budget. Well, first your need to create a budget. Check out this handy link for some tips on creating and sticking to an event budget.

The Venue

Once the goal, theme, and budget have been determined, it’s time to choose a venue and date. It’s a good idea to have a few dätes in mind and scope out 2-4 venues. You’ll want to make sure that your venue fits into your budget. If you want to host at a hotel, keep in mind that they tend to book up fast. This may seem like a simple step, but it’s more likely than not that you’ll be going back and forth with the venue staff for quite some time before you settle on a venue.

The Itinerary

Chances are, you’ve been thinking of your itinerary from the beginning. Do you want entertainment? When will you serve food?

What will the guests be doing? It’s important to have an itinerary in mind, but don’t be surprised if this changes! If you are considering a keynote speaker or special entertainment, you’ll likely need to ask a few speakers/entertainers to find one that is available. At the end of the day, you don’t want your guests to be bored!

Once the itinerary is solidified, you’ll likely provide it to your guests.

Here are some cool templates for your itinerary!

The Guest List

The dreadful step. Or maybe you enjoy creating a guest list. Or maybe your event is open to the public. But if your event is invite-only, it is imperative that you create a guest list asap!

For weddings, here’s some valuable advice from Martha Stewart.

As soon as your venue, date, and guest list are set, send cut your invites! You’ll want to give your guests as much time to make sure they’re able to make the necessary arrangements to attend your event (such as taking time off for work, if needed). If guests need to fly in, I recommend providing some hotel recommendations and things to do.

While this adds another step, your guests will certainly appreciate it!

Catering

In theory, you’ll also be scoping out catering options if the venue does not have restrictions) from the start, but this can be tricky given that guests will likely have certain dietary restrictions. You could provide a couple standard options, such a vegetarian and meat, just adjust the few meals that have special requirements.

And then…

Now you’ve got the basics covered. It’s a waiting game, but don’t be surprised if you find yourself with more new tasks as the big day gets closer – that’s just how event planning goes. Your project manager will be a lifesaver, so be sure to use it.

Take a deep breath, regroup, know that you got this, and keep going!

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What NOT to do when Telling a Story


Imagine all the great stories you have ever read/seen/heard. If you have social media, you probably can’t. There are just too many good stories out there!

So what makes a good story? From Pixar’s rules of storytelling to Forbes’s communication tips, there is no shortage of support out there to help businesses/content creators/writers/etc get started.

Now imagine a terrible story. What made it terrible? Was it the story or was it the way the story was presented?

A terrible story can break a content creator. It can jeopardize a business. And it can make you go viral for all the wrong reasons.

Storytelling is not easy, but there are some things you can avoid to make your life easier. Based off of what we learned over the last five weeks, here are my top four things NOT to do when telling a story*:

*Note: this blog post assumes the storyteller will adhere to the rules of basic respect and decency while storytelling.

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A Tale as Old as Time

Barely even friends
Then somebody bends
Unexpectedly

Disney’s Beauty and the Beast

A story that has always stuck close to me is Disney’s Beauty and the Beast. The quiet, book-loving, and beautiful heroine, the dark and tortured prince, and the magical castle; while the gender stereotypes may be questionable now, this is a tale as old as time for several reasons.

It’s Relatable

Who doesn’t want to live happily ever after? This is one of the defining features of Disney’s version of various fairy tales, making them the perfect escapist fantasies. Beauty and the Beast is no different. Sure, most people are not turned into a beast, or forced to live with one, but everyone wants to achieve some form of happiness in their lifetime.

Belle’s love changes the Beast and ultimately breaks the spell. The search for true love is seen in all mediums of entertainment because it is a universal theme. Perhaps even more relatable is the idea one is worthy of love, regardless of their outward appearance, an idea that this story drills home.

Another relatable theme in this story is the idea of second chances. How many people have never made a mistake, never wished they could get a do-over? Not many. The Beast learns from his mistakes (at least, that is what we can hope) and gets a second chance at being human. There is implied forgiveness and growth, two things that many of us strive for.

Bittersweet and strange
Finding you can change
Learning you were wrong

Disney’s Beauty and the Beast

It’s Inspirational

What’s the moral of this story?

a) Beauty is in the eye of the beholder

b) Always be kind to others

c) Everyone is worthy of love

The answer is d) All of the above and more. There are several morals in this story and lots of lessons to take away and apply in the real world. At least, that’s what we tell ourselves we’ll do after we watch the movie. Whether we apply the lessons or not, the story allows us to feel inspired, even if momentarily.

Certain as the sun
Rising in the east

Disney’s Beauty and the Beast

It’s Interesting

Disney unlocked the key to capturing its audience a long time ago. With its fairy tales, a big draw is the musical pieces. People aren’t just watching characters talk; they’re watching characters sing and dance, usually with songs that are hard to forget. It’s not unusual for Disney songs to get stuck in one’s head.

As already hinted at earlier in this post, the romance is one of the attractions of this fairy tale. Is the Beast worthy of love? Will Belle love him? Can Belle love him? For someone watching the movie for the first time, these are the questions that would run through their head. And even for those of us who have already seen the movie, there is still a certain charm as we watch Belle and the Beast slowly fall in love.

And Finally, It Makes Sense

Beauty and the Beast follows a distinct order, or better yet, it follows the Story Spine by Kenn Adams, a generally foolproof method of constructing a successful story. There is a beginning, event, middle, climax, and end, and as a result, there is no clashing with our internal logic over this story.

Tale as old as time
Song as old as rhyme
Beauty and the beast

Disney’s Beauty and the Beast

Beauty and the Beast continues to awe audiences, young and old, time and time again. My list of reasons why is by no means exhaustive, and for other reasons check out the Top 10 Reasons why Beauty and the Beast is the Best Disney Princess Movie.

Photos taken from Google image search.

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