We all stories at work — to persuade bosses to support our projects, to explain to a direct report how she might improve her performance, or to inspire a colleague who is facing challenges.
Storytelling is an essential skill, but how can you tell a compelling story in a business environment? And more importantly, how can you improve your skills at telling stories that persuade?
According to Carolynn O’Hara, writing in the Harvard Business Review in July 30, 2014:
“Every storytelling exercise should begin by asking: Who is my audience and what is the message I want to share with them? Each decision about your story should flow from those questions.”
Carolynn O’Hara
See below for an infographic on the five things you should consider when setting out to tell a great story in a business setting:
May the metaphors, alliterations, and all the other rhetorical devices be with you!
EXSM 3989 - Digital Storytelling Class Blog 