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What NOT to do when Telling a Story


Imagine all the great stories you have ever read/seen/heard. If you have social media, you probably can’t. There are just too many good stories out there!

So what makes a good story? From Pixar’s rules of storytelling to Forbes’s communication tips, there is no shortage of support out there to help businesses/content creators/writers/etc get started.

Now imagine a terrible story. What made it terrible? Was it the story or was it the way the story was presented?

A terrible story can break a content creator. It can jeopardize a business. And it can make you go viral for all the wrong reasons.

Storytelling is not easy, but there are some things you can avoid to make your life easier. Based off of what we learned over the last five weeks, here are my top four things NOT to do when telling a story*:

*Note: this blog post assumes the storyteller will adhere to the rules of basic respect and decency while storytelling.

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