How to tell a great story

As a marketing professional, I always second guess myself when I have to write stories.
Is this story too boring?
Do people really care about this topic?
Does my point make sense?

The course content of EXSM3989 really helped me answer all of these questions.

The tips I learned from the great article of How to Tell a Great Story really changed the way I write. If you are wondering what these tips are, allow me to share them with you:

To see the full article, visit this link!