Principles Of Good Storytelling!

Storytelling dates back thousands of years when it adhered to visual and oral traditions using myriad ways to communicate them, including drawings, songs, chants and poetry. The evolution of storytelling remains fascinating because, as human beings, we continue to find novel ways of communicating and sharing our experiences through stories that can capture our imagination and make us feel connected.

So, while the new mediums challenge storytellers to adapt to novel ways of communicating and presenting stories, the principles around good storytelling have remained steadfastly resilient.

So, what principles continue to help create great stories that we deeply resonate with and remember? Read on to know more!

1. Stories That Have A Universal Appeal

The stories that offer universality through their characters and respective experiences instantly result in the most profound connections between the audience and the storyteller. According to Pixar Director Pete Docter, the relatable and identifiable stories also evoke emotions and remain with the audience, adding to their longevity.

2. Stories That Have A Clear Structure & Purpose

An appealing story must be able to draw its reader into its well-crafted world. For that to occur, it must be able to use the Story Spine and adhere to the guidelines of good storytelling, including the following: 

1. The Beginning 

2. The Event 

3. The Middle 

4. The Climax 

5. The End  

3. The 4Qs That Can Help Create Good Stories!

Good stories don’t just happen! Storytellers must cultivate the practice of self-awareness and honesty as part of the process. Before telling a story, answering these allows a storyteller clarity and purpose behind their work, often leading to memorable creations. 

Ask yourself – 

Why must you tell this story?

What’s the burning belief within you that your story feeds off of? 

What greater purpose does this story serve?

What does this story teach?

4. Good Stories Have A Heart!

Good stories connect to the eyes of the brain but, more crucially, connect to the eyes of the heart! Principles of good storytelling, especially in the digital age, serve as a vital reminder. With more innovative platforms and mediums and their ever-growing tools, which certainly play a role in enhancing the audience’s experience, a good story, in the end, remains simple and one that speaks to the heart of its audience. 

Conclusion

So, if you want to be able to tell incredible stories, follow these principles. Put yourself through the process, practice your craft and with perseverance, you will have your perfect story!